Helpful Advice for Starting Out on The Twitter Dot Com

bau pals
Reading Your Tweets Like…

I suspect that much of PALS’s new growth on Twitter (aka #OnHere) in the past year comes via follows by new accounts. I don’t have hard data to support my observation, but I suspect PALS shows up more as a suggested follow, especially for new folks. Regardless, our growth reflects how Twitter’s algorithm works coupled with the way content moves #OnHere.

We have a small Twitter following compared to other academic blogs. We don’t have the large audience appeal working in the favor of many other collaborative academic blogs with a social media presence. The practical part of teaching American literature is neat, but niche. In the big picture, we’re small on Twitter. Our small size, regardless of our content, also reflects how Twitter works.

PALS has been #OnHere since August of 2015. It took a long time to grow our following. It took a long time to figure out how running an account for a blog/entity/thing versus a personal account differed. Many of us behind the PALS scenes have been #OnHere well before 2015. Still, we’re learning and figuring things out when it comes to tending to PALS and providing the content that #PalsNation wants.

I thought it might be useful to share a little bit of Twitter advice, especially since we have many new followers, including many graduate students. Graduate students are frequently told to get on Twitter or other forms of social media…

a mentoring.jpgHowever… Let’s be honest: in many cases graduate students are told to get on Twitter by 2 types of people: 1) Folks that aren’t on the Twitter Dot Com or 2) folks that are not good at the Twitter Dot Com. We are on the Twitter Dot Com. We’re decent at it. We’d like to share a few pieces of advice. Before we get into technical advice for starting up with Twitter, we’ll begin with philosophical advice.

A lot of Twitter advice focuses on being your own person on Twitter; it’s a recommendation steeped in a lot of privilege. You’ll find the “be yourself” advice in a myriad of advice columns; you’ll find such advice below. However, recognize that such advice often comes from experiences centered within positions of great privilege. It is important to take any advice with a grain of salt.

Nazi GTFO.GIF
BJ Blazkowicz gets it; Jack not so much.

Twitter has problems. There are rat bastards, trolls, and Nazis out there. There are people out there that will throw folks under the bus. Twitter can exacerbate systemic inequalities and can hang people out to dry. Twitter, the company, does little to stop this. All of the above doesn’t even account for the systemic inequalities within academia. Unfortunately, the work of supporting individuals attacked by sustained trolling campaigns falls on a larger community. You don’t have to engage with people. Mute and block are your friends.

Twitter is a weird platform and much of it has nothing to do with you. So, be cool with understanding that the workings of Twitter (platform and company) are weird (and often just bad). It doesn’t have all that much to do with you or the people you follow. We try to use Twitter to have a little bit of fun with PALS. We smash the retweet button. We post memes and gifs. We have a decent amount of engagement. However, Twitter isn’t what drives traffic to our site. On the flipside, Twitter is huge for making connections with folks interested in pitching a guest post. It has taken a while for us to get used to this facet of Twitter. For instance the recent meme-ification of PALS really didn’t happen until the coming of #WaltGrittman.

gritt loafe.jpg

Don’t worry about running with big accounts or big people. Be your own dog. Find fellow travelers in terms of personality and your personal and professional interests. For example, it has taken me a great deal of time to find a handful of folks that appreciate my humor. Find folks that share the same personal and research interests. Pay attention to your research interests, but if you like museums or zoos or whatever, then follow accounts related to those interests, too. You will find fellow travelers. It can take time. Finding new folks is a cool thing about Twitter. Finding your Twitter voice is a process. Again, be your own dog as best as you can. It’s hard not to worry about being yourself when there is so much self-fashioning and promotion on Twitter. There is a lot of self-fashioning in academia. Twitter turns self-fashioning up to 11.

Try to be kind. Don’t be a bad person. The thing about assholes on Twitter is that we tell them to be kind and nice, but they don’t listen. Don’t placate abusive or condescending people. It’s actually harder than it sounds because Twitter rewards bad behaviors with likes and retweets. Twitter often foments a feed frenzy. Twitter seems big, but it can be a small world, especially in how it functions like a little public square in the world of academic fields and subfields and subfields of subfields.

meerkat shit list
Not a lie.

Try to interact with other people, which is a hard thing to do for many of us. Wade into the discussions about your research interests. Get fizzy with the recurring debates about soda. Remember, Twitter is just weird. You don’t need to be on all the time, which is a hard thing to remember. Try to reply to people. Interact with them. Actually respond directly; don’t overuse the quote-tweet function. It takes a long time to figure out how to get a read on how some conversations work. Some conversations are a free-for-all. Some conversations are A-B conversations in public, so C your way out.

Some content resonates. Some tweets are duds. A lot of times the profound sinks to the bottom, but the mundane rises to the top. Just do you. It took me nearly 10 years to have a moderately viral tweet. I can’t explain it.

Twitter affords an opportunity to retool one’s scholarly interests outside of how the traditional academic world works. Running in certain circles means that I’ve been able to refocus my scholarly interests. Many of us at PALS have used Twitter to become early Americanists, for example.

Below you’ll find advice folks starting out with a new Twitter account. Again, keep in mind your own personal situation and account for your own internet safety.

  1. Use your own name, if you can, in the Twitter handle and in the name field for your account.
  2. Don’t be an egg. Make sure to include some kind of profile picture. Use a headshot, a picture of your research, an animal. Just don’t go with the default.
  3. Come up with a pithy bio for your account. Identify your affiliations and your research interests. It took me a long time to come up with a pithy bio. It took me writing a fellowship application to come up with my bio.
  4. Don’t go following crazy right away, especially with Twitter’s suggested follows that appear when creating a new account. Start building your Twitter network with people you know in real-life. By starting with people you know, you’ll build a network that will function as a way validating your account as one that is genuine.
  5. Tweet and reply to people in your initial network. You’re building up a sample set of tweets that demonstrate who you are as an individual #OnHere. Aim to build a record of consistent tweeting, maybe of 30 to 50 tweets.
  6. Start building the second level of your network. Start with your subfield; don’t jump right into the larger discipline. You’ll likely find it more rewarding to build a network of folks related to your subfield. Start by following academic blogs, professional organizations, & libraries/archives in your subfield. Then, check out their followers for further suggestions. You can build this network over time; no need to do it all at once. This manner of finding accounts is a much more fruitful approach than relying on Twitter’s suggestions.

Again, remember just to do you. It is okay to lurk and watch conversations unfold. Adapt anyone’s advice for your own circumstances. Welcome to the Twitter Dot Com. Hopefully this advice helps you with entering the fruitful and maddening world of Twitter.

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Food and Material Culture in the Classroom

Today, we’ll explore an easy way of incorporating food and material culture in the classroom. I’ll be using a specific case study from my recent What the Founders Read course. Blending food and material culture together provides students a way of considering the global economy during the eighteenth century. Thinking about food and material culture together provides a way of demonstrating how slavery touched many of life’s aspects. This approach is especially useful when the pieces we read don’t specifically mention slavery.

The inspiration for this post comes from a chocolate-drinking Snake.

Sheridan
Portrait of Sheridan at The Frick Pittsburgh

When first entering the world of Richard Brinsley Sheridan’s The School for Scandal, readers meet Lady Sneerwell and Snake. Snake is a dubious character that supplies periodicals with scandalous rumor-mongering “paragraphs.” At the start of the play, Sheridan provides a rather curious stage direction: Lady Sneerwell at the dressing-table, Snake drinking chocolate. It is an oddly specific detail in a play that includes few details about its staging. When I reread the line describing Snake as drinking chocolate, I recognized a moment in the text where students could think beyond what is happening on stage. They could use this space in the text to engage with the economy of the Atlantic World and slavery. Additionally, considering this brief line would invite students to think about how plays might be staged. What sorts of decisions might a director make in order to capture the world of the play?

In a previous post I wrote about the problems of my What the Founders Read course. In my original post I detailed how I made choices driven by ensuring that the class would make and that the class would receive approval as a cross-listed course. Over the long-term, I wanted to introduce students to complex issues regarding Founders Chic, marginalized voices in the history of the United States, and the topic of slavery. I could not jump into all these topics right away because I needed to build an incremental narrative. However, surveying students early in the semester revealed that there was dissatisfaction with how the course was progressing and telling some of these narratives. As the creator of the class I had the benefit of knowing what I was thinking and I could see the long game I was planning. Still, I needed ways to foreground aspects of the class that touched on slavery. The opening anecdote of Snake drinking chocolate provided a way of thinking about the ramifications of a global economy and slavery.

book cover.jpg

I wanted to use the opening of The School for Scandal to invite students to consider drinking chocolate and the accoutrements one would need in a play— or in real life— to enjoy their chocolate. I asked students to think about drinking chocolate and its ingredients. I explained what this particular chocolate drink was like, and then I asked them to think about the possible ingredients. Once they came up with ideas I shared with them the drinking chocolate recipe from Walter Staib’s A Sweet Taste of History. I shared with students the ingredients from Staib’s modernized version of eighteenth-century drinking chocolate. I drew their attention to chocolate, sugar, cinnamon, and vanilla. Next, I asked students to take some class time to research each of those ingredients and identify where they were sourced, specifically especially in the 18th century.

ingreds

Next, I drew a (very bad) map on the board. I marked ingredient sources on the map as students revealed them. The map provided a way for students to see the economy of the eighteenth century. As the map began to fill up, I identified how these ingredients were obtained, produced, sourced, and sold within this economy. It provided a way to draw attention to the fact that many of these ingredients were not possible without the systems of slavery.

table
Tea Table, The Met

Once we had a sense of what actually went into the recipe for drinking chocolate, I invited students to consider all of the objects that one would need in order to drink chocolate. We would need a cup one student said. Another added a pitcher. It was harder to tease out a table and chairs, but we did. By considering the objects needed to enjoy drinking chocolate students had a way to consider the role of material culture in the period we were studying and the play itself. I’d already defined material culture in a previous class as part of a quick introduction to book history. I spent some time explaining the role of mahogany in the production of furniture, along with its connections to slavery. To further illustrate these objects I shared with students images of silverware and furniture from the digital collections of The Metropolitan Museum of Art.

my cookies

This unit sounds like I did a lot of leading. There was some leading with what I did. However, I did interject an element of excitement into the classroom because I served chocolate chip oatmeal cookies. In a perfect world, we’d have made drinking chocolate. Instead, we settled for cookies. The cookies allowed me to highlight similar ingredients found in drinking chocolate such as chocolate, sugar, and vanilla. I’m including the recipe I used here.

This is a very low stakes way of approaching the use of food and material culture in the classroom. I have not done a lot with food and recipes in my own classroom. In part, my approach was one of these responses of: what am I going to do in tomorrow’s class? And it was surprisingly easy for me to implement. The important thing is that our day with chocolate bore fruit for many students. It opened up new avenues of discussion. It provided students a way of thinking about the texts we read differently.

I’m not an expert on using food in the classroom. As I wrote and revised this post I decided to go with the language of teaching with food instead of recipes. The students in my class thought about ingredients, not necessarily the recipe itself. In closing, I’d like to direct your attention to resources on teaching with recipes in the classroom. On these sites you’ll find a lot of background, history, delicious recipes, and excellent resources for incorporating recipes and food in the classroom.

The Recipes Project

Cooking in the Archives